goode design: identity

Identity Overview
Agritech
Avalon
Chore-Mongers
Defy
Douglas-Phillips
Dunamis
Electrical Wiring
Genther Electric
Hickory Furniture
ID Partners
In Goode Company
Liquid Church
Millennia Bank
MindFire
Mountain Majesty
NURV
Randomhaus
Viceroy

Please keep an eye on our site as we are currently updating our portfolio to reflect our most current work.

Goode Design enjoys making a refreshing new look for companies. Whether you need to have a new logo developed or simply need to have your corporate identity revitalized, Goode Design can provide you with a smokin' new look!

The logo proposed for Agritech, an agricultural technology initiative to further environmentally friendly farming in the eastern part of North Carolina. Agritech's short lived initiative saught to forward an Earth-friendly outlook on handling the growth of crops and livestock in order to produce as little waste and generate additional renewable resources for multiple industries. As with many initiatives of this scale, various areas were absorbed by other corporations and research projects within the region.

Avalon wanted to explore an elegant modern ambiance. Through color, composition & collaboration, we were able to create an attractive identity to match the inviting atmosphere of the facility & staff. The logo reveals the great deal of passion for the hospitality industry within the Avalon company.

Chore-Mongers was a small company of students seeking to finance their education by soliciting pay for dirty acts! Chore-Mongers spent free time cleaning up the dirty and disorganized in local university areas. The students often targeted their professors & university staff whose living areas needed a little TLC. Chore-Mongers also created an atmosphere of mentorship teaching many of the students leadership, organization & business skills while working in the service industry.

defy is a youth descipleship curriculum founded in the North Charlotte & Huntersville, NC area. Authored by Wil & Monica Mouer, defy seeks to give Christian Teens a basic foundation in biblical truth, terminology & theologies. A student going through the defy curriculum learns the major themes of a life in Christ & is able to put various aspects into action immediately. Upon graduating the curriculum, each student is awarded mounted coins that represent a foundation in the word of the Most High.

Also see our coin designs for defy

The DP Concept ultimately was unchosen by the client and is still available for use. The overall design was based out of structure, weight & form. The logo was built to have presence which defined & dominated space .

If you have a need for a logo built on the DP Concept, please feel free to contact us. Goode Design still owns the rights to this design.

Dunamis is a youth organization that was birthed in the mid 1990's to give teens a place to meet Christ. The youth group has grown and changed its image several times. To date, this is our favorite iteration of their identity.

Electrical Wiring is a logo we developed for a small electrical contractor. The logo allows application on all the company equipment and was created to always appear "right-side-up."

The EW logo later gave birth to the Genther Electric logo which is currently used in place of this identity. If your company would like to use the EW logo, please feel free to contact us!

Genther Electric is an electrical contractor that serves the greater Raleigh & Charlotte areas in North Carolina, as well as clients in Princeton, NJ.

The final logo for Genther Electric was inspired by the flip of a switch! Genther Electric benefits from a couple of items

The abbreviation of their name is GE... pretty good connection, huh?
When you use Genther, the lights naturally come on!

Though it's a bit cliche, we find that the logo just plain works. We hope we've turned you on to a great Electrical contractor.

Hickory Furniture Direct is a close out furniture distributor based in Hickory, NC that sells throughout the USA with growing stores in North Carolina. HFD allows wholesalers to liquidate older inventory and makes a market for those seeking competitive pricing on quality home furnishings.

The HFD logo is meant to display the quality craftsmanship of their products with a flare for detail.

ColorID requested a series of sub-branding logos that gave presence and identity to their departmental services. The Identity Partner program was one such initiative.

ColorID is a company based in Cornelius, NC just north of Charlotte which works with universities, government institutions, security facilities, medical facilities & more to supply Identification Solutions to their staff.

In Goode Company requested a logo that was friendly & inviting to a multicultural audience. We sought to showcase their multifaceted approach to ESL Education.

In Goode Company is an ESL education company based in Charlotte, NC with expanding service throughout North Carolina including the Raligh/Durham area and Research Triangle Park, Winston-Salem, Greensboro, Charlotte as well as Union, Mecklenburg, Cabarrus & Rowan counties in North Carolina. IGC is also expanding into upstate South Carolina in Rock Hill & Fort Mill providing ESL education to both students & professionals.

The logo reflects the seeker-friendly personality of Liquid Church. We worked to hit the slick Apple-esque image Liquid enjoys. We've also had opportunity to help Liquid Church refresh their web site & add a bit of flare to their business cards as well.

Take a tour of their site at http://www.liquidchurch.com.

Millennia Bank was founded in the late 1990's as an initiative to reach the various disenfranchised communities of the Pitt County area. We worked with Mark Barber and the former Barber Agency to develop a logo that would be appealing to a multi-ethnic demographic.

Our desire was to create a logo that was inviting & inspired trust. Millennia's inclusive aim was well displayed in their choice of type & coporate identity.

MindFire curriculum is meant to ignite the passion for learning in the hearts of a changing demographic of grade school students. Though countless efforts are being made to insure that no child is left behind in school, the unavoidable flaws in our education system are coming to the surface!

When creating the MindFire logo, we were inspired by many of the word-pictures given by those writing the curriculum. The contributors were able to communicate their concept well and give us great direction to facilitate the creation of a truly original mark!

At the moment, MindFire is being developed by In Goode Company for use in their initiative for helping multi-cultural students assimilate into the US school systems more quickly.

The proposed logo for a North Carolina mountain resort was an inspiration! We were taken with the name and quite eager to see the resort come to fruition. Though the resort was finished, later investors changed the scope and name of the facility.

We're still looking for someone to use the MM logo for their enterprise. If you feel your company or organization would like to see this mark with your name, please contact us!

Though the NURV Content Management system never came about, we are still excited about the look of this logo!

Yet another logo that is looking for a good home!

RandomHaus is a place for word-smiths! Birthed from the idea of true random, RandomHaus was seeking to build a site for user contributed poetry. Words within the poetry would be clickable and generate a search based off of the word as a search term. Thus generating a truly random inspirational brainstorming mechanism that could inspire further writings.

Proposed logo for a small company that produced finely crafted hand made art papers. The logo was concepted from a wax seal that would be applied to the box in which the paper was packaged.